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CONTENTS
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原谦三国际专利事务所的商标以地图为背景,在这张地图中,表示了1991年登记的发明专利数量的大小。
知识产权随笔
随笔INDEX

BUSINESS MODEL PATENT

KENZO HARA
DIRECTOR GENERAL Patent & Trademark Attorney

I. GENERAL INTRODUCTION
A "Business model patent" has come into the limelight in the field of intellectual property (IP) rights in recent years. Although a common definition has not yet been given thereto by specialists in and out of patent and trademark offices, the business model patent is generally recognized as a 'patent on methods of conducting business (hereinafter referred to as business methods) whereto a computerized data processing is a prerequisite'. In other words, it is a patent covering new financial services that are enabled by software.
Emergence of the business model patent has been triggered by the proliferation of computers, and in particular personal computers at home and in business in past few years, and also by the rapid development of Information Technology (hereinafter referred to as IT) including various kinds of network, communication, etc. Particularly, the Internet is presently said to have a population of approximately 200 million (200,000,000) (including approx. 100 million in US, and approx. 20 million in Japan), and, moreover, it shows a tendency to grow further radically.

The Patent Law is an industrial legislation, and the ultimate purpose thereof is the "development of industry" (Section 1). Specifically, it is "technique" that has been regarded as the actual object of protection by the Law (Section 2 (1)). Hence, the Law has conventionally given an increased incentive for invention by permitting a monopoly of the particular technique in return for promoting the cumulative development of the entire technique. Consequently, competitive society of the "technical" development was realized, and this society, centering around a manufacturing industry, has developed.

On the contrary, in a service industry including bank, securities, insurance, distribution / business logistics and the like, the rapid development of IT such as the Internet has made it possible to establish financial business such as electronic commerce (e-commerce) utilizing the Internet and derivatives. Since it is held that such a service industry has a bright prospect of further growth, the Law should legally support it so as to encourage its steady growth.

In the United States, known as an advanced nation of the IT, it has been judged, since as early as the time of Reagan's government (1981-89), that models and ideas in business deserve a strong legal protection by means of patent and that such a protection leads to a contribution to the industrial economy of the States. Decision of providing such a legal support to new business, established in combination of the IT and the service industry, has brought the United States today's national economic prosperity as well as the flourishing business model patents.

Incidentally, the Japanese Patent Office (JPO), in hot pursuit of the United States who took the lead in this field, has clearly put forth the Pro-patent policy in recent years. The objects of the policy are to attain (1) quicker grant of a patent, (2) stronger patent effects, and (3) broader protection of a patent right. In addition thereto, in order to promote the Pro-patent policy and to reinforce protection for software-related inventions, the JPO has started to employ mitigated for examination standards of the software-related inventions.

Borderless network society of the twenty-first century wherein we reside involves a kind of terror, as delay in establishing an industrial policy may immediately result in a huge damage or lost profit in economy of a nation. Taking this into consideration, it is highly expected that prompt legal supports be provided to the business model patent covering a broad range of business models so as to enable Japan to maintain full power to compete against the advanced nations in the present field.

II. EXISTING STATE OF
PATENTS FOR BUSINESS IN JAPAN (JPO)

A. Patterns of Business Models
According to the Examination Guidelines of the Japanese Patent Office (JPO), genres applicable to a business model patent are categorized as follows:

(1)Those already eligible for patent protection:
Computer technique, telecommunication technique, data processing technique, network technique, etc.

(2)Those potentially eligible for patent protection:
Objects of disputes in terms of a potential eligibility for patent protection are practical applications of software technique embodying a business idea by means of IT to a particular business. These are classified roughly into the following three categories

(a)-(c):
(a) Electronic Commerce and the related subjects including business application system such as Internet shopping and home banking system.
(b) Financial services (i.e. bank, insurance and stock / securities) and the related subjects including electronic settlement, electronic money and the like.
(c) Human Resources and the related subjects include advertisement, distribution, management of goods in stock, entertainment, occupational change and the like.

(3)Those ineligible for patent protection:
Natural law itself (e.g. the energy conservation law), mathematics contrived by humans with their reasoning power (e.g. calculation methods, etc.), logical rules, economic principles, commercial practices, psychological principles (e.g. hypnotism, etc.), management skills, and artificial arrangements (e.g. recreational methods, etc.) Business models and ideas in accordance with the genres listed under the heading (3) above are ineligible for patent protection by themselves because they do not comply with the "utilization of natural law" set forth under Section 2 (1) (to be discussed below).
However, it should be noted that the condition of the "utilization of natural law" is met where a law of nature covers a whole invention (i.e. all claims) even if some parts of the invention do not utilize a law of nature .

B. Three (3) Categories of Software-related Inventions Software-related inventions are roughly divided into the following three categories:

(1)Methods
Procedure (algorithm) of a processing or an operation in chronological series;

(2)Products
(a) Claims expressing software by one or more than two function(s) thereof,
(b) Recording media capable of computer reading wherein a program is recorded,
(c) Recording media capable of computer reading wherein data having a structure are recorded; and

(3)Computer programs / Computer languages.
Currently, objects given patent protection are limited to the above-noted (1) and (2) of Section B, and the above-noted (3) of Section B is excluded from the protection according to the Patent Law.

C. Former Examination Standards / Guidelines of the JPO

According to the Patent Law of Japan, invention is defined under Section 2 (1) as follows: "'Invention' in this Law means the highly advanced creation of technical ideas by which a law of nature is utilized." A question of whether the business model patent is effective is attributed to a matter of interpretation as to
how we read the phrase "technical ideas by which a law of nature is utilized".

In accordance with the conventional criteria for the examination of the software-related inventions, the "utilization of a law of nature" in a software-related invention has been refused on the ground that, "when the invention corresponds to a restriction inevitably induced by the use of a computer (i.e. simple use of hardware resources), it is inappropriate to regard such a invention as being invented through the utilization of a law of nature".

D. Current Examination Standards / Guidelines of the JPO with Regard to 'Approval of Invention'

The JPO currently conducts examinations in accordance with criteria for examination published in 1997 shown below.

In Chapter 1 of Implementing Guidelines for Examination Procedure Applied to a Specific Technical Field: Software-related Inventions (1997) (hereafter referred to as Examination Guidelines), the "utilization of a law of nature" in an invention is admitted if the invention meets any of the following three requirements:
(a) Control over hardware resources or processing accompanying the control;
(b) Information processing based on either a physical property or a technical property of an object; and
(c) To conduct processing with hardware resources .

In case of a business model invention which is a business method whereto a computerized processing is a prerequisite, a question of what is recognized as invention is often judged in light of the above-noted requirement (c) . To comply with this requirement, merely a concrete description as to how the hardware resources are utilized so as to attain a business method is required in claims. With this description in claims, the invention is admitted as an invention under the provision of Patent Law Section 2 (1), and becomes an object of patent protection according to the Law.

In the foregoing case, a matter of importance is that the claimed business model in its entirety utilizes a law of nature, whereas it does not matter if the claims partly include non-technical factors or utilize the other laws except a law of nature such as the economic principles. Further, neither technical effects nor economic effects of the claims are questioned. Any category of the claims does not affect the course of judgment in respect of what is recognized as invention .

Since the utilization of hardware is a prerequisite to electronic trading over the Internet etc., and to financial goods / merchandises using computers, description in claims as to how the hardware resources have been utilized is sufficient in terms of what is recognized as invention.

A question here is to what extent means for applying the hardware resources is materialized, as the Guidelines indicate that "embodiments directly or indirectly showing how the hardware resources have been utilized in the course of processing" must be described in claims. It is noted that, according to the Guidelines, the examination standards in this regard have been eased from the former "simple use of hardware" to the current "utilization of hardware". However, even the latter standard, published in 1997, appears to be somewhat out of date today. When the Examination Guidelines was revised in 1997, Guidelines regarding software was indicated, simply bearing hardware in mind. However, it was not anticipated at that time that a rapid progress of IT would enable business methods to develop to the present state by adopting computer technology merely in three years.

An actual problem is seen in strict standards of the "utilization of hardware" and the "approval of invention", which obstructs a grant / approval of the business model patent.

As regards examination standards for means for utilizing hardware, it is favorable in view of industrial policy to revise the examination standards and the Guidelines so as to ease them to the level that is no more than a formal requirement.

Furthermore, as to the utilization of hardware, it should be judged as a matter of "patentability (inventive step)" obtained by comparing respective claims with prior arts, rather than that of an 'approval of invention'.

Incidentally, the following concretely shows utilization of hardware indicated in the Guidelines of the JPO:

(1) A . An example of a claim wherein the hardware resources are utilized, but the 'approval of invention' thereof is refused on the ground that it is no more than a 'processing by means of computer'.

"An apparatus finding the sum of natural numbers n through n+k by means of a computer characterized by comprising: means for inputting natural numbers n and n+k ; operation means for finding
s = (k+1) (2n+k) / 2
where s is the sum of natural numbers n through n+k ; and means for outputting the operation results found by the operation means."

B . An example of a claim wherein a software
invention is recognized.

"An apparatus finding the sum of natural numbers n through n+k by means of a computer characterized by comprising: means for inputting natural numbers n and n+k ; n storage means for storing the inputted n ; n+k storage means for storing the inputted n+k ;
means
for operating k in accordance with n acquired from the n storage means and n+k acquired from the n+k storage means; k storage means for storing said k ;
operation means for finding
s = (k+1) (2n+k) / 2
where s is the sum of the natural numbers n and n+k obtained by the n storage means, the n stored in the k storage
means, and the k ; and means for outputting the operation results found by the operation means."

[N.B.] According to a person involved in the JPO, the examples above indicated in the Guidelines are inadequate and the 'invention' is recognized even in the example A.

(2) A . An example of a claim wherein the hardware resources are utilized, but the 'approval of invention' thereof is refused on the ground that it is no more than a 'processing by means of computer'.

"A device for playing cards, which utilizes a computer wherein scoring means for scoring points depending on a task of a card extracted from combinations of a plurality of cards."

B .An example of a claim wherein a software invention is recognized.

"A device for playing cards, which utilizes a computer, comprising:
storage means for storing a task data table and a score data table, wherein said task data table includes specific task data corresponding to each combination of a plurality of cards, and said storage means includes score data corresponding to the task data; and outputting means (1) for performing a search in said task data table in accordance with a selected combination of a plurality of cards so as to extract task data corresponding to the selected combination, (2) for performing a search in said score data table in accordance with said task data so as to extract score data corresponding to the task data, and (3) for outputting all of said task data extracted and the total score of said score data."

E. Criteria for Judging Patentability

(1)Publicly known business methods
An invention made by a simple incorporation of a publicly known business methods and a computer using means merely requires daily works is refused on the ground of showing 'no inventive step'.

There may be some business methods, however, wherein patentability is admitted, even they are publicly known, by a combination with a new element such as a new hardware, or by an addition in part of a new business method, etc. Besides, in case of a computer processing, some inventiveness is usually indispensable therein, and therefor, it is likely that inclusion of such inventiveness within a claim enables the inventive step of the claim to be admitted regardless of its low creativity.

What is particularly noteworthy is an invention in respect of customary business models which have been used commercially. Inventions of this kind exists innumerably, but hardly ever written, as they have only been accumulated in the human mind. Thus, the great scarcity of database of precedents makes it difficult to certify the customary business models which have been used commercially as 'publicly known and worked'. It is expected that such a database of prior knowledge or use be supplied although, in reality, this will take a considerable length of time to be attained.

Here, it may be effective for making customary business methods patentable to develop a system wherein the computer processing can be conducted for the customary business methods. In that case, it will also be necessary to include concrete descriptions of the adopted hardware resources (i.e. computers) as to how they have been utilized to realize such business methods, and to prove no prior arts have existed.

Next, the following will discuss the US patent No. 5,897,620 (issued on Apr. 27, 1999), "Method and apparatus for the sale of airline-specified flight tickets" (hereinafter referred to as 'Counter Auction'), a representative US business model patent dealing with a sales method of flight tickets, etc. Said business model is no more than a customary business method which has been used commercially prior to the above-noted patent, which was used by consumers or mediators such as travel agents exploiting the methods accumulated in the human mind and telecommunication systems such as telephone lines. Namely, no novelty is witnessed in techniques and methods used in the business model, such as the computer technique, the Internet and paying method by credit cards. Likewise, the business method called "A Counter Auction" itself is a simple adoption of an ordinary and customary business method used commercially. For example, the following are a normal course of trading method: inquiring sellers of their goods by telephone, etc., or comparing goods of a seller with those of the others in shops, selecting particular goods among them which appear to satisfy conditions of a consumer within his or her budget, letting sellers compete one another by asking for a discount when the goods do not comply with purchasing conditions such as a purchasing price beyond the budget, purchasing the goods if the conditions are met after the competition, or otherwise, not purchasing / incapable of purchasing the goods.
It is noted that the same trading method is adopted in the foregoing patented business method. However, the "Counter Auction" succeeded to obtain patent protection of the US because it used a method wherein such a business method had been combined with the Internet and, further, the computer processing had been conducted therefor.

In recent years, shops selling discount flight tickets, etc., have been built almost everywhere in Japan, and therefor, a tight price-cutting race has escalated. In the middle of the present state as above, the business method called "Counter Auction" itself is not at all new.

(2)New Business Method
A new business method must possess high creativity in its business method alone. Accordingly, an invention made by the business method with a computer, patentability thereof is admitted under condition that claims describe as to how the computer has been utilized therein.

More specifically, a condition of being "industrially applicable" (including the 'approval of invention') under the provision of Patent Law Section 29 (1) (Section 2 (1)) is overcome by description in the claims as to how the computer has been utilized in the business model. Besides, the inventive step is admitted as an originative business method is used in the business model.

In conclusion, since one claim forms one idea of an invention, patentability of the invention is admitted, provided that an element having the inventive step is included in the claim, even if the element is non-technical one.

(3)Prior Art Documents
As explained in the above, business methods are originally subject to the thoughts accumulated in the human mind, of which a method or a procedure deemed by each person to be the best, judging from the ways of the actual world, is selected and carried out. In addition, the method or the procedure to be selected as the best and carried out in this regard can be the one that has been inherited by someone else. Accordingly, in most cases, prior printed publications do not exist. Even if they ever exist, it is likely that they may be fragmentary.

In this way, prior art documents thus hardly exist in case of business model inventions. In addition, few prior applications or prior patents exist with regard to business model patents. Therefore, the majority of business model patent applications are patentable on condition that their claims must include description as to how a computer has been utilized in an invention.

Besides, as seen in many US patents, business model patents often include inventions related to so-called a 'profits earning mechanism'. Namely, the business model patents in this regard are potentially capable of earning a huge amount of economic profit, which is enabled by the proliferation of the Internet population today.

Further advantage which the business model patents have is found in their manageability. Namely, in order to reduce a business model patent to practice, merely a general purpose computer and a network previously provided are required as a facility therefor. With such a little investment in plant and equipment, anyone can practice a profitable business model without much difficulty. This is accordingly suitable not only to large-scale companies but also to small and medium-scale ones such as venture business companies. As depicted above, the 'profits earning mechanism' and the manageability that the business model patents provide are the reason PTOs have increasingly been flooded with a great volume of business model patent applications at a tremendous pace, as if a gold vein were discovered.

F. Recent Examples

A Notification of Reasons for Refusal was issued by the JPO on September 24, 1999, in Japanese patent application No. 507889/1992 (Tokuganhei 4-507889; Tokuhyohei 6-505581) for invention entitled "Data processing system for hub and spoke financial services configuration", that is a national phase application in Japan based on a US-based PCT application No. PCT/US92/02163, on the ground that the invention "does not comply with the requirement under the provision of Patent Law Section 29 (1)". It should be noted, however, that a patent was granted for the original US patent application for the same invention as above (i.e. US patent No. 5,193,056 issued on Mar. 9, 1993), which is known as a representative business model patent.

Extracts of two (2) material passages from the official action are provided as follows:

(a) "Substance / Merit(s) of what is provided to be each means in Claim 1 is a data manipulating process required for a particular accounting management and tax management. This is alleged to be artificially provided by a study based on a system of the Hub and Spoke Financial Configuration, accounting system and tax system."

(b) "The subject matter proposed to be an invention by the applicant is a form of utilization of function pertaining by nature to a computer used for data processing, and moreover, said form of utilization has been provided on the basis of studies of accounting process and tax process required for a particular financial service. It is evident from the above reasons that said subject matter did not require any technical considerations, and therefore, it is not admitted to be a 'creation of technical ideas' (Section 2 (1))."

[N.B.] The requirement for 'invention' under the provision of Patent Law Section 29 (1) is related to the 'approval of invention' under the provision of Patent Law Section 2(1).

According to the official action as above, the 'utilization of a law of nature', but not the 'creation of technical ideas', is certified in the invention.

As to the above extract (b), the reason for rejection insisting that "said subject matter did not require any technical considerations" can be rebutted as it is inevitable that the subject matter of the invention in question should more or less have required a technical consideration inevitably.

However, in case that the subject matter of the invention can be achieved by ordinary works such as systematization of business conducted by humans and mere computerization thereof, patentability of such a subject matter must be refused on the ground of having 'no inventive step'.

F. Recent Reports

Definition of an 'invention of a product' under the provision of Patent Law Section 2 is being argued in relation to a rapid growth of the Internet technology. More specifically, according to an article of the morning edition of the Nikkei (February 21, 2000), a question of whether a software program distributed over the Internet can be included in the 'product' (Section 2) has been examined in the JPO, and the examination has now entered the final stage thereof.

For example, in order to distribute music over the Internet, new methods are required at each stage of process therefor, from transforming music to a certain signal so as to transmit it through network to actually playing the music by a receiving terminal. The JPO inclines to grant patent protection for a new invention of a method of transmitting music over the Internet if only its originality is certified; the new method excludes a recording medium such as a CD-ROM to which music data are normally written in at each stage of transmission of the music data (i.e. on-line distribution system for music and graphic data). It is reported that, if the JPO reaches conclusion that the 'product' under Patent Law Section 2 can be extended to cover an intangible product such as the music software program distributed over the Internet, the JPO will then consider adopting revised examination standards, etc., where applicable, and should a modification of the Law be unavoidable, they will be hurrying up the preparation of the revised Law.

Incidentally, according to an ex-executive of the JPO, it is viewed that the revision of the Japanese Patent Law after the example of the US examination standard will not be made at present stage and that computer programs do not appear to have any problems in terms of exercising the existing Law therefor, and consequently, the JPO intends only to revise the Guidelines to which patent protection will be given.

G. Actual Enforcement of Business Model Patent: Problems to be Solved & Measures to be taken
(1)
Infringement A major characteristic of a business model patent, for which the utilization of international networks represented by the Internet is in most cases an indispensable prerequisite, is that the patent is likely to involve a potential risk of infringing patent rights internationally, without actually crossing the border. Namely, it is impossible to interrupt a service provided by a company to cross the 'border' over the Internet belonging to so-called a cyberspace having no frontiers. Under such circumstances, it is likely that an electronic transaction over the Internet dealt with by a Japanese company may conflict with a patent of the US where the other party engaged in the electronic transaction resides. Consequently, the electronic transaction over the Internet dealt with by the Japanese company will be placed under the effect of US Patent Law. Moreover, this will be the case of any nations having no business model patent.

(2)
Measures to be taken

(a) In the case of drafting claims for business model patents related to an electronic transaction over the Internet, it is highly recommended to have a scope of each claim limited either to a server computer or to a client computer respectively. A claimed invention can be drafted either as a 'product' (e.g. hardware) or as a 'process' in connection with a set of a server computer and a client computer. Here, in accordance with a doctrine of 'one right to one entire invention', it is vital that a direct infringement is so called only when it involves workings of entire claims (on the basis of either 'product' or 'process'). There is also a possibility that an indirect infringement under Section 101 of Patent Law is applied to a case in connection with the electronic transaction over the Internet although the provisions of Patent Law under Section 101 deeming an act as an infringement "in the case of a patent for an invention of product ... to be used exclusively for the manufacture of the product" (i) or "in the case of a patent for an invention of a process ... to be used exclusively for the working of such invention" (ii) [highlighted by the author] are seldom met.

(b) In case of a transaction between a company and a consumer in Japan, it is often the case that deeds of a user operating a client computer are not deemed to be an infringement because the operation is not for business purposes.

[N.B.] In the US, drafting a claim within the scope of a client computer is effective.

(c) In case of an infringement of a business model patent with regard to, for example, an on-line distribution method consisting of sounds, images etc., a question remains uncertain as to whether an infringer is an Internet service provider, a line provider, or both of them. Accordingly, it is highly expected that the Board of Bar of Japan will soon provide a united view on ways of enforcing business model patents in Japan.

(d) It is of great importance to always take extant foreign business model patents into consideration in view of the borderless cyberspace. When, for example, a Japanese company conducting business on the web site is alleged to have infringed a patent right subject to the US Patent Law (i.e. 37 CFR), a question arises as to whether an action can be taken on the basis of the US patent in this case. This naturally falls within the jurisdiction of the US Patent and Trademark Office (hereinafter referred to as US PTO). Consequently, the situation of the case is anticipated to assume an acute phase since, according to Hague Agreement, jurisdiction or standing based on US patents related to an Internet trading covers foreign nations including Japan, while jurisdiction or standing based on the Japanese counterpart covers foreign nations including the US.

(e) In case of a litigation for an infringement, to ascertain to which country an Internet server concerned belongs will be a primary issue, as the whole world is involved in the market of the Internet. In principle, on the basis of Berne Convention administered by WIPO wherein Copyright Law concerning the Internet is provided, a nature of the infringement is determined in accordance with the law of a country to which the Internet server belong. In this new copyright treaty, articles such as protection of works transmitted via information network using a computer is provided.

It should be noted that the US government has taken a firm attitude declaring that they will take drastic measures against any incidents of an infringement related to the Internet, even if an Internet server offended a US resident or infringed a US copyright belonged to a non-member state of the Berne Convention such as Ethiopia and Afghanistan.

Accordingly, Japanese (and the other non-US) companies are highly recommended to take the above into consideration and prepare for a potential incident of an infringement, remembering the following: an act of the Internet trading involves a potential risk to infringe a US patent right (1) when a non-US company, establishing an Internet server within the territory of the US for the purpose of reducing costs, develops domestic services; or (2) when a US Internet user has a direct access to services provided by a non-US company whose Internet server is established domestically.

(3)Conclusion
In reality, no case of a Japanese company infringing a US business model patent right has been reported from the US law court until now. This poses a serious question, since it may be possible that such silence of the infringement case in connection with the Internet trading has been kept 'strategically'. Namely, it is likely that a US company has at the moment given tacit consent to infringements of their patent rights by Japanese (or non-US) companies conducting the Internet trading, so as to obtain as much compensation as possible in the near future. More specifically, since Japanese Internet business is still in the infancy at present, a US plaintiff may possibly be awaiting a Japanese infringer to develop its business to a larger scale, so as to eventually claim a huge amount of compensations charged as a result of all infringement suspicions brought in an indictment at a time. As the majority of basic business model patents appear to have already been granted in the US, a number of Japanese companies will spend the coming twenty years in fear, until the rights of extant US patents granted in past few years will extinguish. For example, it was reported a few years before that TI Company of the US netted approximately US$100 billion(100,000,000,000) a year, of which approximately a half (US$50 billion) consisted of royalty paid mainly by Japanese companies. Such a huge amount of royalties have been paid to one company. This means that, on a liberal calculation, the total amount of royalties that Japanese companies would pay on account of infringing business model patents to US companies for nearly twenty years from now will be reaching into astronomical figures.

In this way, although the most material task imposed on Japanese companies in the 21st century is to survive in the Internet business market, it is the US who is taking the initiative therein. A heavy burden has thus been laid on the Japanese companies conducting the Internet trading.

H. Representative Business Model Patents

Majority of business model patents are classified into International Patent Classification (IPC) No. G06F17/60. No more than a hundred Japanese patent applications which have been laid open are classified to be business model patents. In addition, it is observed that business model patent applications filed in the JPO have been applied mainly by foreign affiliated firms, and in particular by American firms.

The following provides a list of major business model patents granted in Japan:

1. Japanese publication for examined patent application No. 41105/1988 (Tokukosho 63-41105) ('Determining system for linear arrangement of clients')
2. Japanese publication for examined patent application No. 23814/1989 (Tokukohei 1-23814) ('Apparatus for financial affairs and controlling goods in stock')
3. Japanese publication for examined patent application No. 1381/1992 (Tokukohei 4-1381) "Bank System" ('Swing Deposit')
4. Japanese publication for examined patent application No. 10702/1993 (Tokukohei 5-10702) "Automated Self-Service Apparatus"
5. Japanese publication for examined patent application No. 111723/1995 (Tokukohei 7-111723) "Electronic monetary system" (Citibank, N.A.)
6. Japanese publication for unexamined patent application No. 232893/1998 (Tokukaihei 10-232893) "Information exchange medication system to be functioned as www server on internet" (Rikuruuto:KK)
7. Japanese publication for unexamined patent application No. 312433/1998 (Tokukaihei 10-312433) "Payment system and method by open network" (Open Market Inc)
8. Japanese publication for unexamined patent application No. 161717/1999 (Tokukaihei 11-161717) "Method for issuing purchase order of item" (Amazon Com Inc) ('One-Click' patent)
9. Japanese Patent No. 2033073 ('Car Marker' patent) (A suit against appeal has been filed.)
10. Japanese Patent No. 2587615 ('Data processing system for securities')
11. Japanese Patent No. 2756483 "Method for supplying advertisement information and registration method therefor" (Toppan Printing Co., Ltd.)
12. Japanese Patent No. 2784727 "Video game system" (Pioneer Electron Corp)
13. Japanese Patent No. 2795596 "Call message recording for telephone systems" ('Long distance call charging system') (AT&T Bell Laboratories)
14. Japanese Patent No. 2874341 ('Mondex money')
15. Japanese Patent No. 2897127 "Customer information collection system" (Miyayama, Naoyuki)
16. Japanese Patent No. 2939723 "Time-limited use charging system for Internet" (Internatl Scient:KK)
17. Japanese Patent No. 2984731 ('Method for conducting computerized financial transaction') III. EXISTING STATE OF BUSINESS
MODEL PATENTS IN THE UNITED
STATES OF AMERICA [US PTO / CAFC]

In the US, known as an advanced nation of the IT, the government has effectively positioned IP rights from a clear point of view as to what sort of an IP policy they should adopt so as to bring their nation economic profits. The government has viewed that business models and business ideas make a great contribution to their economy, and therefor a strong patent protection is required. In the US in particular, a number of the business models and the business ideas have successively been produced, supported by a rapid growth of the Internet population. Industrialization of the business models and the business ideas results in promoting a totally new industry which gives new employment. Some promoters of such a new business are successful enough to have obtained substantial profits in a short term. In addition, such successful promoters have appeared in succession in the US. Accordingly, all of these form the motive power of the current prosperous economy of the US. In other words, the greatest economic market in history and the prosperity of the US today have proved that the adoption of their new IP policy was absolutely correct, and legal supports provided to new business have brought the US the current prosperity of the business model patents.

Meanwhile, so-called a 'net business' utilizing the Internet for business (e.g. electronic trading) has grown larger at a rapid pace in the US. Under such circumstances, patents are granted for new software programs adopting new business models made through the utilization of the Internet and the elaboration of the existing business.

Incidentally, Mr. Jay S. Walker's example is worth being introduced here. Mr. Walker, who invented business models such as a 'Counter Auction' and an 'Insurance for Foreign Exchange Transactions', and is thereby a pioneer of the business model inventions, established a laboratory for an exclusive production of the business model inventions. Mr. Walker adopted a practical method of organizing inventing teams, each of which consists of specialists of information, business and laws respectively, and already filed more than three hundred business model patent applications from his laboratory.

The US government and the US Patent and Trademark Office are both willing to grant patents for inventions related to the net business including the business model inventions. Moreover, it appears as if they aim to control the global net business market as a part of their economic strategy of the state.

B. A Study of US Practices

(1) Under 35 U.S.C. 101, it states that inventions patentable include "any new and useful process, machine, manufacture, or composition of matter". It is noted that it excludes a condition as to a law of nature as is provided in the Japanese Patent Law.

Business models such as an electronic trading, finances, securities, insurance goods, advertisements and a management of goods in stock are applied to said "process" or "machine" (35 U.S.C. 101), and criteria for judgment as to whether they are patentable depend on a question if they bring 'useful, concrete and tangible results' . This criteria for judgment was first indicated in 1998 in the 'State Street' case in connection with the 'Hub and Spoke' patent (US Patent No. 5,193,056) by Court of Appeals for the Federal Circuit (hereinafter
referred to as CAFC). Validity of said patent was certified in the judgment, indicating that an objection against patentability of said patent on the ground that it is for a business method is not admitted on account of an improper ground in the light of neither the substantive law nor the case law. After the judgment, the case was appealed to the US Supreme Court where said appeal was eventually dismissed. This case is marked as a precedent of the judgment of the CAFC regarding business model patents, in which the CAFC certified that a statutory patentable subject matter under 35 U.S.C. 101 includes a computer system with regard to an investment trust utilizing a law of economy.

In AT&T Bell Laboratories case with regard to invention entitled "Call message recording for telephone systems" (US Patent No. 5,333,184 issued on Jul. 26, 1994), the CAFC determined said phrase 'useful, concrete and tangible results' to be a standard of judgment. The CAFC ratified the preceding judgment of the 'State Street' case, insisting that patentability should be judged in consideration of 'useful, concrete and tangible results' such as economic advantages of price, profit and the like. In addition thereto, it is held that the 'useful, concrete and tangible results' should be construed to be effective in an entire phrase but not in each separated word. In this regard, patentability of an invention is recognized if 'economic advantages' can clearly be set forth from the entire invention. Since the majority of the business model patents are concerned with a 'profits earning mechanism' and aim at economic advantages by nature, most of US patent applications related to the business models will be patented.

In the US, the judgments of the two cases introduced above are said to be present and future examination standards for business model inventions. Namely, it has been confirmed that objects producing the 'useful, concrete and tangible results' are recognized as invention. Examination Guidelines published by US PTO in 1996 will therefore be revised in the near future.

(2) Grant of an exclusive technical classification number '705' to business model inventions by the US PTO in 1997 concedes that the US has recognized a materiality of the business model patents since an early stage. Consequently, it is held that the number of patents applied to the technical classification No.
705 has already reached over approximately four thousand (4,000) cases.

In particular, after the judgment of the State Street case in 1998, patent applications related to business models enormously increased suddenly, and it is now held that the US PTO has recently granted a business model patent to approximately thirty (30) cases a week.

Again, this remarkable number of business model patents in the US is attributed to the fact that the government of the US, commonly recognized as an advanced nation of the Internet, adopted a strategic IP rights policy and thereby intensified their advantages in terms of taking the lead in the net business. Accordingly, developers of a software program combined with a business model have secured patents one after another nowadays.

Incidentally, patent applications filed with the JPO in the year of 1996 amount to 401 thousand (401,000), whereas that with the US PTO 224 thousand (224,000). Judging from this ratio obtained by the above comparison, the number of Japanese business model patent applications should have already reached seven or eight thousand (7,000 - 8,000). However, as a matter of fact, the total number of Japanese business model patent applications published by the JPO is currently said to be no more than a hundred (100). (As a practice of the JPO, any information with regard to newly filed patent applications is never published in the statutory period of one year and six months (i.e. from filing date to published date). Accordingly, an actual number of pending Japanese business model patent applications including those to be published later remains uncertain. However, such business model patent applications to be published are presumed to amount to some hundred
presently.) In either case, it is true that Japanese companies are currently outdistanced by the American ones with regard to business model patents.

[N.B.] Effective from November 29, 2000, the US PTO will adopt a practice to publish patent applications, only for US patent applications having counterparts thereof already filed in foreign patent offices.

(3) In the US, in fear of a potential bad influence brought by the flooding business model patents on commercial activities, the US Patent Law was amended in part on November 29, 1999. According to the amended Law, anyone who has actually carried out a business method as well as utilized said business method commercially, more than one year prior to the filing date of a patent application for said business method filed by the others, has right to raise a protest against an allegation of patent infringement (35 U.S.C. 273 (b)(1)). It should be noted that the above have legal effect merely as regards practice and commercial use of a business method taking place in the US and its territories.

(4) Examples of major infringement litigations concerning business model patents are given as follows:

(a) Signature Financial Group, Inc. v. State Street Bank & Trust Co. Signature Financial Group, Inc. sued State Street Bank & Trust Co. for infringement to the US District Court. Following the judgment of invalidity of a patent by the District Court, the plaintiff addressed an appeal to the CAFC in 1998, and thereby a validity of their "Hub and Spoke" Patent (US Patent No. 5,193,056) was confirmed. Although State Street Bank & Trust Co. appealed against decision of the CAFC to the Supreme Court, the Court dismissed it.
(b) AT&T Bell Laboratories (AT&T) v. Excel Communications Marketing, Inc. AT&T sued Excel Communications Marketing, Inc. for infringement to Delaware District Court. Following the judgment of invalidity of a patent, AT&T appealed to the CAFC in 1999, and the validity of their patent entitled "Call message
recording for telephone systems" ('Long Distance Call Charging method') (US Patent No. 5,333,184) was confirmed.
(c) Amazon.com, Inc. v. Barnesandnoble.com On October 21, 1999, Amazon.com, Inc. sued Barnesandnoble.com for infringement to the District Court. Infringed patent is a 'One Click' patent of Amazon.com, Inc. (US Patent No. 5,960,411) (Filing Date of an application therefor: September, 1997; and the Date of Patent: September 28, 1999). The patent was granted for an Internet shopping system by which information on shopping or payment that a user inputted to a form on the web site is saved, and therefore the user is only required to use a one-click function without inputting the same information again at the next shopping or payment. In this case, the Court delivered judgment of provisional disposition for the purpose of suspending the use of said system by Barnesandnoble.com on December 1, 1999.

[N.B.] This case is controversial because of the judgment permitted a monopoly of a technique used for the one-click function by Amazon.com, Inc.. Although 'free of charge' should have been a motto of the Internet, the one-click patent imposes the alternative of making a license agreement with Amazon.com, Inc. or giving up the one-click function upon all companies providing on-line shopping site using the same function. It cannot be overlooked here that giving up the one-click function actually means giving up on-line shopping business. Hence, Mr. Richard Stallman, the president of GNU and the founder of Free Software Foundation (FSF), issued an official statement to criticize the US PTO and CAFC on the ground that they had granted the one-click patent without careful consideration of aftereffects caused by the patent. Mr. Stallman launched a boycott against Amazon.com, Inc.. and has invited Internet users to join him.
(d) Priceline.com v. Microsoft Priceline.com sued Microsoft to the Connecticut District Court for counterfeit on October 13, 1999. More precisely, Priceline.com insisted that Expedia.com, a travel site provided by Microsoft, has imitated their "Counter Auction" patent (US Patent No. 5,794,207). [pending]

(e) SBH v. Yahoo SBH, a patent marketing company whose headquarter is located in St. Lewis, sued Yahoo for infringement on November 20, 1999. SBH insisted that Yahoo infringed a patent right of their "Shopping Cart" patent (US Patent No. 5,895,454). [pending]

[N.B. The patent right of the "Shopping Cart" patent was assigned by Harrington (a proprietor of New Zealand)]

(f) Double Click v. L90, Inc. L90, Inc., a marketing company, sued Double Click for infringement of their patented DART technique on November 20, 1999. [pending]

The following is a list of representative US business model patents:

1. US Patent No. 4,346,442 "Securities brokerage-case management system" (Merrill Lynch, Pierce, Fenner & Smith Incorporated)
2. US Patent No. 4,528,643 "System for reproducing information in material objects at a point of sale location" (FPDC, Inc.)
3. US Patent No. 4,674,044 "Automated securities trading system" (Merrill Lynch, Pierce, Fenner & Smith Incorporated)
4. US Patent No. 5,191,573 "Method for transmitting a desired digital video or audio signal" (Hair, Arthur R.)
5. US Patent No. 5,193,056 "Data processing system for hub and spoke
financial services configuration" (Signature Financial Group, Inc.) ('State Street' case)
6. US Patent No. 5,333,184 "Call message recording for telephone systems" (AT&T Bell Laboratories) ('AT&T' case)
7. US Patent No. 5,455,407 "Electronic-monetary system" (Citibank, N.A.)
8. US Patent No. 5,666,284 "System and method for storing, retrieving and automatically printing postage on mail" (E-Stamp Corporation)
9. US Patent No. 5,675,734 "System for transmitting desired digital video or audio signals" (Parsec Sight/Sound, Inc.)
10. US Patent No. 5,715,314 "Network sales system" (Open Market, Inc.)
11. US Patent No. 5,724,424 "Digital active advertising" (Open Market, Inc.)
12. US Patent No. 5,745,885 "Data storage medium for funding education by acquiring shares of students'f" (Human Capital Resources, Inc.)
13. US Patent No. 5,761,648 "Interactive marketing network and process using electronic certificates"(Interactive Coupon Network)
14. US Patent No. 5,774,870 "Fully integrated, on-line interactive frequency and award redemption program"(Netcentives, Inc.)
15. US Patent No. 5,790,793 "Method and system to create, transmit, receive and process information, including an address to further information" (Higley, Thomas)
16. US Patent No. 5,794,207 "Method and apparatus for a cryptographically assisted commercial network system designed to facilitate buyer-driven conditional purchase offers" (Walker Asset Management Limited Partnership)
17. US Patent No. 5,794,210 "Attention brokerage" (CyberGold, Inc.)
18. US Patent No. 5,797,127 "Method, apparatus, and program for pricing, selling, and exercising options to purchase airline tickets" (Walker Asset Management Limited Partnership)
19. US Patent No. 5,835,896 "Method and system for processing and transmitting electronic auction information"(Onsale, Inc.)
20. US Patent No. 5,862,223 "Method and apparatus for a cryptographically-assisted commercial network system designed to facilitate and support expert-based commerce" (Walker Asset Management Limited Partnership)
21. US Patent No. 5,895,454 "Integrated interface for vendor/product oriented internet websites" (Harrington, Juliette) ('Shopping Cart' patent)
22. US Patent No. 5,884,274 "System and method for generating and executing insurance policies for foreign exchange losses" (Walker Asset Management Limited Partnership) ('Walker' patent)
23. US Patent No. 5,940,810 "Estimation method and system for complex securities using low-discrepancy deterministic sequences" (The Trustees of Columbia University in the City of New York) ('Columbia' patent)
24. US Patent No. 5,960,406 "Scheduling system for use between users on the web" (eCal, Corp.)
25. US Patent No. 5,960,411 "Method and system for placing a purchase order via a communications network"(Amazon.com, Inc.) IV. EXISTING STATE OF BUSINESS
MODEL PATENTS IN EUROPE [EPO] Patentable inventions are defined under Article 52(2) EPC. According thereto, "European patents shall be granted for any inventions which are susceptible of industrial application, which are new and which involve an inventive step." However, the following abstract, intellectual activities are excluded because they do not aim at direct technical advantages:

(a) discoveries, scientific theories and mathematical methods;
(b) aesthetic creations;
(c) schemes, rules and methods for performing mental acts, playing games or doing business, and programs for computers ;
(d) presentations of information.[highlighted by the writer]

However, the above subject matter or activities will be excluded from patentable inventions "only to the extent to which a European patent application or European patent relates to such subject matter or activities as such" (Article 52(3) EPC) [highlighted by the writer].

As is clear from the above, those relate to business model patents such as the schemes, rules and methods for performing mental acts, playing games or doing business, and the programs for computers are not regarded as inventions insofar as they are claimed as such, as far as European Patent Convention (hereinafter referred to as EPC) is concerned.

In this way, implementation of a technical aspect is essential in the EPC so as to recognize a patentability. Hence, in case of a business method (e.g. methods of finance, insurance, advertisement etc.) seeking an European patent, the subject matter claimed should be concrete, and add a contribution of a technical character to the known art. If such requirement is met, the business method will be patented even if it includes a non-technical part.

An Examining Division of the European Patent Office (EPO) admits that the 'technical character' can be detected in the subject matter, means, or effects of an invention. Accordingly, in Decision T1173/97 (IBM) of Technical Boards of Appeal, that resulted in recognizing computer program products as patentable, it has been held that inventions to give rise to further technical effects are recognized as patentable.

Consequently, a patentability will be recognized in a business method utilizing a computer when a 'further technical effect' surpassing normal functions and operations of the computer is detected.

Incidentally, it has presently been argued on a revision of Article 52 EPC for the purpose of recognizing 'inventions of any technical fields', and the existing law that has eliminated computer programs and business methods is in the process of reexamination.

The following will provide a list of five representative Decisions of the EPO:

1. 'Ingredients distributing method and practicing device therefor' (T636/88)
2. 'Automatic self-service apparatus and operating method thereof' (T854/90) (IBM/Card reader) O.J. EPO 1993, 669
3. 'Computer system for purposes of financial affairs and controlling goods in stock' (T769/92)
4. 'Determining system for linear arrangement of clients' (T1002/92)
5. IBM patent (T1173/97) V. TREND OF JAPANESE COMPANIES

A. Introduction
Since the time a business model patent first got into the limelight, Japanese companies have steadily given practice to their strategies prepared for business model patents. Trend of the companies has recently been reported in detail in a Japanese information magazine on science and technology Trigger (January, 2000) under the title "Patent bombs set by the USA: business model patents".

According to Trigger, Japanese manufacturing companies, of which electric manufacturing companies in particular, have filed numbers of business model patent applications in the JPO in past few years, for the purpose of self-defense. However, it is viewed that, as far as the subject matters are concerned, the majority of the business model patent applications will only be able to pass an examination in the US but not that of the JPO at present stage.

B. Motivations and Purposes
The following will provide five (5) conceivable reasons for a sudden increase in the number of the business model patent applications in Japan:

(1) if a business model patent application cannot be awarded a Japanese patent, it is still possible to file a foreign counterpart based thereon in a foreign PTO such as the US PTO;
(2) since examination standards and Guidelines of the JPO are expected to be mitigated in the near future so as to grant more business model patents, it is wise to precedently file the application in Japan as a pre-investment, in accordance with the first-to-file system, thereby securing a priority of applicant;
(3) in expectation of an arrival of the enormous numbers of existing US business model patents in Japan in the near future, applicant aims to secure a way to survive an expected competition over the net business that will be a core industry of the twenty-first century;
(4) in fear of being demanded by a US company etc., having a business model patent, a huge amount of compensation for alleged infringement of the patent right in future, applicant aims to precedently secure a business model patent capable of cross license as a countermeasure; and
(5) a business model patent is attractive as it has a characteristic of making an enormous amount of profits, thereby being recognized as a 'business method giving birth to a profit earning system'.

C. Conclusion
In contrast to the Japanese net business market still in its infancy, US companies conducting the net business are now going ahead of Japan to the extent of a few years. Owning basic business model patents, the US companies have earned large profits by making effective use of an abundant know-how of business and a wealth of funds (made mainly by their own stock whose price rose). Many of them, particularly venture business companies, plan to extend their business to the newly opened Japanese net business market. As in the case of Yahoo, representing such venture business companies, more US companies have actually started a joint venture with a Japanese company in Japan nowadays.

These circumstances above will soon or later constitute keen competition over the net business in Japan, in which the Japanese companies may fight against heavy odds. VI. CONCLUSION (PROPOSITION)

Five
(5) propositions of the writer concerning business model patents are provided below as the conclusion of this essay.

(1) Discussion among the trilateral patent offices (i.e. JPO, US PTO and EPO) or between Japanese and US governments is urgently required in order to share a common understanding as to how a business model patent should be enforced in connection with the utilization of Internet.

As far as the US is concerned, it is evident that the prosperity of business model patents has been brought about by development of their Internet-related business, supported by a pride and efficiency of an advanced nation of the Internet. Moreover, it is not too much to say that the prosperity of the US industry is owing mainly to an IP rights policy adopted by the US government (i.e. US PTO / CAFC) so as to give positive aid and protection to business model inventions, namely, grant of business model patents.

Regarding examination criteria for business model inventions in the US, they are obviously less strict than those of Japan although both cannot be compared simply, due to different types of criteria. In reality, numbers of business model patents hitherto granted in the US are not recognized as patentable in the light of the examination standards and Guidelines based on the existing Japanese Patent Law. On the contrary, only few Japanese patents exist that will not be patented in the US. As discussed in chapter II above, the 'Hub and Spoke Financial Configuration' case may be a good example to compare examination results of Japan and the US.

Meanwhile, an emergence of business model patents utilizing the Internet has raised a serious issue. Namely, it is now concerned that the established principle of having an independent patent system in each country has started to collapse because of the multinational Internet. Accordingly, a risk of infringing right of a US business model patent related to the net business is unavoidable for Japanese, and the other non-US, companies providing business on the Internet having no frontiers. This kind of risk is presumably unique to the net business at present.

Even the US government could not predict a current state of the Internet, wherein a whole market thereof is globally controlled by only one strategic policy of a nation. Therefore, as indicated in the above, a formal international agreement for enforcement of the business model patents utilizing the Internet is required now.

Incidentally, it has been reported that a formal meeting of the trilateral patent and trademark offices will be held in Berlin, Germany, on November 12, 2000, where a comparative study with regard to dealing with the business model patents will be undertaken. It should be noted, however, that the EPO is planning to give up attending the meeting this time on the ground that they will be engaged in reexamination of the EPC to be revised.

(2) The Japanese government (i.e. JPO) should urgently reexamine their policy with regard to Japanese business model patents. More specifically, as in the US Patent Law, examination criteria in terms of (i) 'utilization of a law of nature' should be mitigated, and (ii) those of 'approval of patentable inventions' should be mitigated to be a mere formal requirement. If these were actually adopted, Japan will enjoy enormous profits made by the business model patents. Accordingly, as far as the business model patents are concerned, the less strict the examination criteria are, the more profits are brought to a nation as in the US. Therefore, the Japanese Patent Law, as an industrial legislation, should employ a policy adopted by the US in this regard.
(3) Japanese examination criteria for judging 'inventive step' should likewise be mitigated so as to positively recognize a patentability of much more business model inventions for which no prior art document exist. This will enable Japanese companies to survive a keen competition in the global net business. It is said that the US, the advanced nation of the Internet, has already constructed a considerable capacity of database which stores prior art documents with regard to business models and business ideas. Consequently, the utilization of the US database in Japanese examination is recommended as it may prevent an inappropriate approval of a claim whose scope is so broad as to become obstructive to the other companies conducting the net business (e.g. a case of Amazon.com, Inc. discussed in chapter III above).

(4) It is highly recommended that a company, whether it is a big business or a venture business, reexamines its IT development strategy and excavates more patentable business models so as to obtain profitable business model patents. Moreover, this should be done from a user's point of view, since a majority of the business model patents consist of ideas obtained in consideration of convenience for users. Obtaining a business model patent is attractive because it enables anyone to have a chance to succeed in business with a humble amount of
investment. In other words, it is no exaggeration to say that a small venture business company having a
business model patent can maintain full power to compete against a big company. On the contrary, when
the big company is thus required to rival the venture business company having the business model patent, the big company will be driven by necessity to prepare a new patent strategy therefor since, in such a case, a conventional way of conducting a transaction mainly by means of cross license is not applicable.

(5) The following provides means to prevent Japanese (non-US) companies from running risks of infringing a patent right of a US business model patent so as to conduct the net business safely: establishing an Internet server within a territory of a country where business model patents do not exist (e.g. Japan), forbidding users, merely who belong to the US having business model patents, to access to a service which applicant provides on the web site. However, this involves fatal disadvantages in terms of (i) contradicting the principal object of the Internet, i.e. to provide its users with unlimited global services freely and easily, and of (ii) losing the US market that occupies a major part of the entire Internet market
worldwide. In conclusion, it has gradually become unavoidable for most of non-US companies conducting the net business at present either to embark upon a joint venture with, or to make a contract for a particular license required for continuing their business with, a US company having a business model patent. REFERENCES

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