邮政编码: 530-0041


邮政编码: 105-5129
TEL: +81-3-3433-5810(代表)
FAX: +81-3-3433-5281(代表)


邮政编码: 730-0032
广岛县广岛市中区立町2-23 野村不动产广岛大楼4 F
TEL: +81-82-545-3680(代表)
FAX: +81-82-243-4130(代表)


名古屋市中村区平池町4-60-12 Global Gate 9层

专利业务法人HARAKENZO WORLD PATENT & TRADEMARK的商标以地图为背景,在这张地图中,以陆地的大小及形状表示1991年登记的发明专利件数。



Trademark Search (Japan)



May 1st, 2014



For clients who seek trademark protection in Japan, regarding prior trademark search and assessment of distinctiveness services, we provide Premium (highly specialized legal service).


As you are aware, in order to use a trademark or obtain registration of a trademark, it is desirable to conduct a search for prior trademark rights as well as an assessment of whether or not the trademark has distinctiveness.


This is because a trademark application is objected as not being eligible for registration (registrable) if the trademark is judged to be devoid of distinctiveness or be identical or similar to a registered trademark of a third party. Further, if you initiate the use of a trademark even though there is an identical or similar registered trademark of a third party, you are responsible for infringing the trademark right of the third party. In order to avoid such situations, it is essential to conduct the prior trademark search and the assessment of distinctiveness before using a trademark or applying for trademark protection.












Attorney’s Fee

A: Premium

(Full Search)





30,000 JPY or more


50,000 JPY or more


(Assessment of Distinctiveness)*




10,000 JPY

or more

*Note: You can optionally switch to option A (Premium) later.


When you file a trademark application, the Japan Patent Office (JPO) conducts an examination as to whether or not the trademark is eligible for registration. In a substantive examination conducted at this time, the examiner mainly determines whether or not the trademark has distinctiveness and whether or not the trademark is identical or similar to a registered trademark of a third party. Therefore, it is important to conduct a pre-application search and assessment to confirm that the trademark meets the registration requirements.


The following are details of options A to C.




Option A: Premium (Full Search)


Service under option A

(1) Both a prior trademark search and an assessment of distinctiveness are conducted.

(2) For the prior trademark search, a charged database with high accuracy (e.g., Brandy) is used.

(3) Based on the results of the prior trademarks search and the assessment of distinctiveness, our trademark specialist provides an opinion on the overall registrability of your trademark and a possibility of infringement of a trademark right of a third party, if any.


<Advantage of option A>

Under option A, both a prior trademark search using an accurate charged database and an assessment of distinctiveness are conducted by our trademark specialist in accordance with the examination standard of the JPO. This enables you to obtain a highly accurate estimate of the overall registrability of your trademark before filing an application. Therefore, we basically recommend the Premium option (highly-specialized legal service) in which full search is conducted.




Option C: Premium (Assessment of Distinctiveness)


How the examiner decides whether your trademark has distinctiveness

A trademark must enable goods or services associated with the trademark to be distinguished from other goods or services. Accordingly, a trademark must allow the consumers to recognize the goods or services as those pertaining to a business of a particular person (in other words, a trademark must have distinctiveness).


Service under option C

(1) Only the assessment of distinctiveness is conducted without the prior trademark search.

(2) Our trademark specialist provides an opinion on the registrability of your trademark in relation to distinctiveness.

(3) The basic fee is 10,000 JPY. In a case of a trademark associated with two or more classes, an additional fee of 2,000 JPY per class is charged.


If you are considering option C for five or more trademarks, please let us know as we can offer a volume discount of the basic fee and the additional fee.


In a case where you further request us to conduct a full search after a distinctiveness search, we will include the distinctiveness search fee in the full search fee.


<Advantage of option C>

Option C is useful if you have multiple candidate trademarks for application and would like to use option C to narrow them down and then use option A (Premium) only with respect to candidates judged to have distinctiveness. In other words, option C can be used as a preliminary step for option A.


[Flow of Procedure]

Please fill out the followings in the Request Form below:


(1) Your selected option; and

(2) Trademark for which to conduct a search and/or an assessment;


(3) Scope of the search and/or the assessment (designated goods

and designated services)



Our staff member will contact you and let you know the flow of the procedure.





"HARAKENZO more " recommend this service to those who would like to receive low-cost legal service concerning trademark search and assessment in Japan while enjoying sense of safety with reliable support of a large-scale, international, integrated, and well organized intellectual property law firm.


For the LCS option, we receive an advance payment.
We will issue an invoice when you request our service under the LCS option.
After your payment is confirmed, our service will be provided.